Tag
#acquisition-spend

retention
Member LTV Calculator: What Each New Member Is Worth Over Their Lifetime
A member lifetime value calculator for studios — input monthly revenue, average tenure, and acquisition cost to see LTV by membership type.
April 2, 2026·6 min read

industry-research
Client Lifetime Value for Studios: The Calculation That Changes Your Acquisition Spend
How to calculate and segment client LTV for studios — by membership type, acquisition channel, and first service — and use it to set acquisition spend.
February 3, 2026·8 min read