We built Zatrovo's Studio plan to beat Mindbody, Vagaro, and Glofox on price, setup time, and branding, without charging you a percentage of every sale.
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Studio plan at $119/mo. Unlimited members, classes, packs, and our AI assistant, with full white-label and 0% transaction fees. Popular PopularZatrovo$119 | Essentials plan from $139/mo. Legacy platform with sales-led onboarding, multi-week setup, and per-transaction fees on top. $139 | Pro plan priced per seat (~$120/mo for a 10-staff studio). Strong scheduler, limited white-label, transaction fees on payments. $120 | Hidden pricing. Typically ~$110+/mo after a required sales demo. Annual contracts and paid onboarding. ~$110 | ||
|---|---|---|---|---|---|
| Zatrovo | Mindbody | Vagaro | Glofox | ||
| Starting monthly price | $29 | $139+ | $120+ | ~$110+ | |
| 14-day Studio trial | Included | Not included | Not included | Not included | |
| Public pricing (no demo needed) | Included | Included | Included | Not included | |
| Setup / onboarding fee | $0 | Varies | $0 | Paid onboarding | |
| Contract length | None | 12 months | Month-to-month | Annual typical | |
| Transaction fee on payments | 0% (Stripe direct) | 2.75% + $0.30 | 2.75% + $0.30 | Varies | |
| 30-day money-back guarantee | Included | Not included | Not included | Not included | |
| Self-serve sign up | Included | Not included | Included | Not included | |
| Time to go live | 5 minutes | 2-4 weeks | Hours | 2-6 weeks | |
| Sales call required | Not included | Included | Not included | Included | |
| Free done-for-you migration | Included | Not included | Not included | Not included | |
| Import from another platform | Free, 48h | Paid service | Limited | Paid service | |
| Custom logo | Included | Included | Included | Included | |
| Custom colours & fonts | Included | Not included | Limited | Included | |
| Full white-label (no vendor branding) | Included | Not included | Not included | Limited | |
| Branded booking site on your domain | Included | Add-on | Subdomain only | Add-on | |
| Branded transactional emails | Included | Not included | Limited | Limited | |
| 1:1 appointments | Included | Included | Included | Included | |
| Group classes | Included | Included | Included | Included | |
| Class packs & credits | Included | Included | Included | Included | |
| Memberships & subscriptions | Included | Included | Included | Included | |
| Waitlists with auto-promote | Included | Included | Limited | Included | |
| Appointment add-ons (inline upsells) | Included | Limited | Limited | Not included | |
| Basket / multi-session checkout | Included | Not included | Not included | Not included | |
| Multi-staff schedules | 10-25 staff | Included | Per-seat pricing | Included | |
| Shared messaging inbox | Included | Add-on | Add-on | Add-on | |
| Canned replies | Included | Not included | Not included | Not included | |
| Welcome auto-reply bot | Included | Not included | Not included | Not included | |
| Keyboard-driven admin | Included | Not included | Not included | Not included | |
| Payment links + QR | Included | Limited | Limited | Limited | |
| Built-in AI assistant | Included | Not included | Not included | Not included | |
| AI-generated insights & reports | Included | Not included | Not included | Not included | |
| AI-drafted member emails | Included | Not included | Not included | Not included | |
| AI queries included / month | 600 | — | — | — | |
| Direct Stripe integration | Included | Not included | Not included | Not included | |
| Platform transaction fee | 0% | 2.75%+ | 2.75%+ | Varies | |
| Cash & free payments | Included | Included | Included | Included | |
| Deposits | Included | Included | Included | Included | |
| Credit / pack redemption | Included | Included | Included | Included | |
| Multi-currency (USD, CAD, GBP, EUR, +) | Included | Limited | Limited | Limited | |
| Email support | Included | Included | Included | Included | |
| Live chat | Included | Included | Included | Included | |
| Priority support | Included | Higher tier | Higher tier | Higher tier | |
| Direct line to the founder | Included | Not included | Not included | Not included | |
| Start free trial | Visit Mindbody | Visit Vagaro | Visit Glofox | ||
Competitor pricing and feature data is based on information publicly listed on each vendor's website as of April 2026 and is subject to change. Transaction fees may vary by plan, payment processor, and region. We recommend verifying current terms directly with each provider before making a decision.
30-day money-back guarantee
Try any paid plan risk-free. If Zatrovo isn't right for your studio in the first 30 days, we'll refund you — no questions asked.
Send us your export from Mindbody, Vagaro, Glofox, Zen Planner, or any other platform. We'll migrate your members, classes, packs, and memberships.
One-on-one comparisons for studios actively shopping for a switch.
Tell us what platform you're on today. We'll walk you through exactly what migrating would look like, usually on the same day.
Start free. Upgrade to Studio when you're ready. 30-day money-back guarantee on every paid plan.