Tag
#lapsed-clients

retention·salon
Win Back Lapsed Salon Clients: The 90-Day Message That Actually Gets Replies
A three-touch sequence for clients who haven't rebooked in 90 days — with scripts that don't feel like a blast email.
November 26, 2025·6 min read

retention·massage
Reactivating Lapsed Massage Clients: 45-Day Window
The 45-day reactivation window — and why reaching out earlier hurts conversion.
November 15, 2025·6 min read